Case study

The Second Angle: a magazine built for Google and AI answers

An editorial system, refreshed articles and structured data for The Second Angle, built to rank on Google and get cited in AI answers.

Reader with a newspaper, for The Second Angle magazine case study

The brief

The Second Angle needed its articles and site structure to work for both search engines and AI assistants.

What we did

  • An editorial system and content standards
  • Refreshed articles with answer-first structure and FAQs
  • Structured data and technical SEO across the site

The result

The Second Angle now runs as a search-ready magazine, built for Google, AI Overviews and assistants such as ChatGPT and Gemini.

Ready to grow? Let us audit your brand for free.

Send us your website. Within 48 hours you get a short audit of your ads, store and search visibility with the three fixes we would make first.