Marketing Technology · 4 min read
Email Marketing Benchmarks 2026: Open and Click Rates
The median email open rate is 43.46% and click rate 2.09%, per MailerLite's 2026 report. Here are industry figures and what to…
3 Nov 2026Insights
Marketing Technology
Practical guides on marketing technology from the Squarebase team.
Performance Marketing · 5 min read
Marketing Attribution in 2026: How to Measure What Works
Platform numbers, your own analytics and incrementality tests each answer a different question. Here is how to combine them in 2026.
3 Nov 2026Marketing Technology · 12 min read
5 Ways AI is Transforming Performance Marketing in 2025
Introduction to AI in Performance Marketing Performance marketing has undergone significant transformations over the years, driven by the evolution of technology and…
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